Credit: Photo by Jenna Ueberberg From influencers, vloggers, live streamers, to “Wanghong” (網紅) in China, the past decade saw the emergence of “creator culture” where “commercializing and professionalizing native social media users” generate and circulate original content “in close interaction and engagement with their communities” [1]. These creators engage in content creation in pursuit of …

Continue reading We’re in the Era of Creator Culture