You’re the Manager but I’m the Mayor: Understanding Foursquare Check-ins in Claimed Venues

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This talk is by Germaine Halegoua, one of our fantastic interns this summer and a brand-new Assistant Professor at the University of Kansas. She outlines her findings from her summer research project, about the location-based mobile service Foursquare.

The presentation includes preliminary findings and analysis from an ethnographic study of Foursquare users in the Boston area, focusing on their relationships with “friends” as well as “claimed venues” on Foursquare. This project aims to investigate how and why managers of Foursquare’s claimed venues and their patrons use location-based services; what relationships are forged between vendors and customers via Foursquare; how participants understand their own participation and the audiences for their actions; as well as attitudes about locational privacy and the meaning of location announcement over these networks. Some of these findings reflect information flows, practices of listening and responding, and relations of power that are relevant across other social network sites as well.

If you’re interested in LBS, this is a great introduction to some academic thinking on the topic.

Watch the full talk here.